Essential Skills for Powerful Business Writing

Overview

Your writing represents you and your organization. Success in your career, success with customers or clients requires clear, concise, and polished communication. The sooner you learn professional techniques to plan, organize, and present your ideas for maximum impact, the sooner your proposals, e-mails, and reports will be read, understood, and acted upon! Developing practical skills will increase your ability to inform, persuade, and motivate your reader.

Objectives

Identify the ways we diminish our credibility when writing
Apply the 10-step process for better business writing
Apply the method for summarizing information for maximum effectiveness and clarity
Distinguish between good and bad email techniques

Highlights

Save time by planning and organizing your writing

Prepare beginnings and endings that grab and keep the reader's attention

Put your writing on a diet, cut the fat and write concisely

Writing mechanics including word usage, grammar, punctuation, and proofreading

Edit and polish your writing for maximum impact

Practice with real-world writing makeovers

Designed For

Anyone who wants to have more influence and make a bigger impact

Prerequisites

A desire to have a bigger influence in your professional sphere.

Notice

You will receive an email from the AICPA with instructions to access the webinar.

Fees

Credits

Level

Code

Vendor

Fields of Study

Leader(s):

Jennifer Elder, Educational Speaker, The Sustainable CFO
Karl Ahlrichs, AICPA

Leader Bios

Jennifer Elder, Educational Speaker, The Sustainable CFO

Jennifer Elder, CPA, CMA, CIA, CFF, CGMA helps businesses survive in turbulent times with strategic solutions. For more than 20 years, she has been helping organizations future-proof their business by solidifying their strengths, developing eternal vigilance, and creating a future-focused mindset. As a consultant and keynote speaker Jennifer is known for being energetic and enthusiastic, She has conducted seminars for the Fortune 500, the US Government, State CPA Societies, and CPA firms in 44 states and 2 countries. She is a business generalist and an accounting expert who can make the complicated simple, awesomely simple. She is a published author, named a “2015 Woman to Watch” by the AICPA and MACPA, and been awarded Outstanding Educator bythe AICPA for the past three years. When not on the road teaching, she is either living on her boat on Chesapeake Bay or skiing the slopes of New Hampshire with her husband and two cats (no the cats don’t ski!)

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